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The module reflects the emergence of interdisciplinary teams of marketers and consumer psychologists to unpack fashion shopping behaviour, deliver meaningful consumer experiences and ultimately deliver results for the fashion sector. The module also explores the powerful influence of fashion on consumer wellbeing in line with UN SDG 3. This module develops the core skills that will enable students to secure a fulfilling, enjoyable and challenging graduate career. Computer Science Meng Elise says she chose to study at Herts as the Graphic Design course reflected her career ambitions. She thinks choosing a Graphic Design course is a very personal choice because they vary so much. Some are very fine art focused, and some are much more commercial/business orientated. She wanted the latter, and Herts offers a very practical, business-orientated course that suited her and reflected the type of career she wanted to go in to. I chose Herts because the University itself is such a wonderful